Thursday, May 28, 2009

REALTOR SOCIAL NETWORKING, TRAINING UP

WASHINGTON (Realtor.org) – A growing number of Realtors are using social networking tools and obtaining training to better serve their clients, according to the National Association of Realtors’ (NAR) latest member profile survey.

More than one-third of Realtors use social and professional networking sites, the survey found. Blogs, RSS feeds and podcasts are used by 17 percent of respondents on a regular basis, up from 12 percent in 2008.

Thirty-five percent hold at least one professional designation, up from 32 percent in 2008. The most popular is the GRI (Graduate, Realtor Institute), held by 20 percent of respondents, followed by ABR (Accredited Buyer Representative) at 13 percent, CRS (Certified Residential Specialist) at 10 percent and SRES (Seniors Real Estate Specialist) at 5 percent.
One quarter of the association’s membership belongs to one or more affiliated institutes, societies or councils. Eleven percent belong to the Council of Residential Specialists, 10 percent are members of the Real Estate Buyer’s Agent Council, 4 percent the Women’s Council of Realtors and 3 percent the Council of Real Estate Brokerage Managers.

NAR’s membership is currently at 1.2 million, about 60 percent of the nearly two million active real estate licensees across the country.

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